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The latest from BrightSign.

Why We Need A More Collaborative Approach To Education In The AV Space

No matter where you live within the AV ecosystem, chances are a big part of your job is studying up on the latest technology. After all, if you’re going to offer your customers a compelling solution, you need to keep your finger on the pulse of technical...

Thoughtful Deployment of Temperature Screening During COVID-19

Throughout the world, organizations of all sorts are grappling with the challenge of safely operating against the backdrop of COVID-19. Retail establishments, restaurants, professional offices, public spaces – they’re all looking for ways to resume...

Retail’s Touch-Free Future of Interactivity

Years ago, when touch screen interactivity approached mainstream adoption in retail, customers were adapting to a new workflow. The progression of customers understanding, trusting and ultimately using touch-interactive signage took...

The Lockdown Boom in Retail AV

It’s been a good year for sales of AV to retail. Surprised? You shouldn’t be. The truth is that there were winners as well as losers, and the winners won big. BrightSign received the single-largest PO in its history right in the middle of lockdown. That...

The Importance of Investing in the Future

One thing that’s become clear to me over the past several months is how critically important it is that each and every one of us stay engaged and involved through this tough time. Despite the promising vaccine news that’s been trickling out recently, we...

See you at InfoComm!

If we’ve learned nothing else from this pandemic, we’ve certainly learned the importance of adaptation in the face of ever-changing circumstances. Like any crisis situation, countless times we’ve needed to quickly assess a situation, measure risks and...

Security Before Performance in our Connected AV World

As painful as it may be for AV managers, in the connected world of cloud-based signage operating over corporate IT networks, security has to take precedence over performance and functionality. Even the flashiest, most impressive AV systems are inherently...

Processing the Demise of DSE

Earlier this week, DSE show organizers confirmed what many of us had suspected for months – that DSE would not happen as planned in 2020. What came as a bit of a surprise was Exponation’s entry into Chapter 7 bankruptcy – such an abrupt and terminal...

BrightSign Powers the Next Generation of Immersive Digital Experiences

I’m energized to see our industry emerge from the pandemic stronger than it’s ever been. As people return to their normal routines, they’re welcomed by immersive experiences at every turn. Interactive, sensory installations like the All Blacks...

Powering Down Your Digital Signage

With energy costs rising at 30% year over year, businesses are increasingly concerned about reducing consumption. Digital signage is way below heating, lighting and air conditioning in terms of energy consumption in most offices and retail...

Digital Signage Lends a Helping Hand to New York’s Mass-Vaccination Efforts

The digital signage space just emerged from a year that none of us could ever have anticipated. And while the temporary closure of stores, restaurants and other businesses put a great deal of pressure on our industry last year, we quickly learned how...