New commitment to content management system (CMS) partners aimed at spurring opportunity,
innovation, and growth in digital signage and immersive display industries.
Jan. 29, 2024: BrightSign, the provider of the most advanced, capable, and trusted digital media players and operating system, today announced Bright Alliance, a global program that affirms the company’s commitment to empowering its partner ecosystem. Bright Alliance is a comprehensive support system designed to enhance technical, sales, and marketing efforts for CMS partners, fostering mutual growth and generating business opportunities.
Organizations — from retailers, to restaurants, to public spaces, to financial institutions — have a desire to create immersive experiences and connect with consumers in new ways. To achieve this vision, organizations need engaging content, reliable hardware and software, and an ecosystem of partners to attract, engage, and captivate audiences.
Bright Alliance provides CMS partners with structured resources, including marketing, training, and technical assistance to promote, sell, implement, integrate, and support the latest BrightSign products. Bright Alliance means elevated engagements that spark new possibilities for CMS partners— all with reliability, longevity, and security at the forefront. By giving CMS partners the support they need, BrightSign is committed to maximizing the potential of every touchpoint, empowering businesses to bring to life their visions for connecting with consumers. The Bright Alliance program is set to formally roll out in Q1.
“The work we do alongside our partners is one of the best-kept secrets in the digital signage and immersive display industries. This dedicated program is a chance to align with partners on the needs of the industry, communicate the value of our work together, and provide support to bring visual and immersive experiences to life,” said Misty Chalk, vice president of sales, Americas, at BrightSign. “Consumer attention is finite, and experiences are everything. So, organizations must define their unique digital signage journey to meet the needs of their audience.”
BrightSign will be available to discuss the Bright Alliance program at Integrated Systems Europe (ISE) 2024 at Booth #6M280. Follow BrightSign on LinkedIn, Facebook, Instagram, and X to stay up to date on the company’s latest news.
About BrightSign®
BrightSign LLC, the global market leader in digital signage media players, is headquartered in Los Gatos, California, with offices in Europe and Asia. BrightSign manufactures media players and provides free software and networking solutions for the commercial digital signage market worldwide, serving all vertical segments of the digital signage marketplace. From entry-level BrightSign LS players to BrightSign XC players offering state-of-the-art technology and unsurpassed performance, BrightSign’s products are known for their signature reliability, affordability, ease-of-use, and market-leading technology. For more information, visit BrightSign.